Cybersecurity Expertise
- Client
Mashroom
- Category
Security
- Start Date
2/4/2018
- End Date
2/4/2025
- Tools
Okta, Microsoft Entra
Overview
Entegral is a SaaS company with resources spread across AWS, Azure, and GCP. The applications and services utilize a variety of technologies, ranging from desktop and server applications, to mobile applications, to web services following the microservices and serverless functions patterns. There are several hundred employees spread across the US, UK, and EU. The company under
- + Advantage
- + Accomplished
- + Marketplace startups
- + SaaS startups
Typography
The basic idea was to find a balance between the thin, wispy sans-serif used to indicate a ‘futuristic‘ tone, and a bold, masculine font synonymous with ‘construction‘. We came up with something in the middle, leaning towards lighter-weighted fonts, but still with a hint of that blocky ‘construction’ vibe. We use Chaney for general display and when we want to drive attention to the content, and the technical and geometric Sora font for the body copy and paste overall hierachy.
Conclusion
client, and close collaboration, we could work on this project quickly, launching the brand and the initial holding page of approximately four pages in five weeks - just in time for their press release. Further pages.
This positioning was also considered when defining the color palette. Smoky Black represents trust and confidence while vividly contrasting against light backgrounds, whereas purple represents innovation.